A Deep Dive Into Minerva In The Montblanc Era
In 2006, Richemont acquired the watch brand Minerva, established in 1858, which is now part of Montblanc's Movement and Innovation Excellence Center in Villeret, Switzerland. Despite a stable workforce, the focus remains on quality craftsmanship, with skilled watchmakers creating exclusive timepieces renowned for their intricate details and high-end mechanical movements. Notable creations include the Villeret Collection and modern innovations like the Exo Tourbillon Chronograph, which exemplify Minerva's historical design language while integrating Montblanc's aesthetic. The partnership has led to remarkable watches that showcase Minerva's legacy, from sophisticated chronographs to extravagant tourbillons. Recent models such as the Montblanc 1858 Split Second Chronograph and the 1858 Geosphere Annual Calendar highlight a blend of tradition and modernity, featuring meticulous hand-finishing and innovative designs. Under the guidance of Montblanc's global managing director, the future looks promising for Minerva, with expectations of continued expansion into new complications and designs that honor its rich heritage while appealing to a broader audience.
