Feature
Girard‑Perregaux is in a highly active phase of product development, having introduced four completely new calibres in the past year along with fresh Laureato models and a strategic focus on limited‑edition production of 5,000‑6,000 watches annually. The brand emphasizes independence, choosing to invest in boutique
editorial
Swiss watchmakers are facing a pricing dilemma as luxury brands raise prices while overall demand declines. Omega’s new 38 mm Speedmaster, priced at $6,500, exemplifies a more pragmatic approach aimed at stimulating sales and better utilizing manufacturing capacity, whereas Zenith’s high‑end Chronomaster Solo Sport models, some
New Watches
The Greubel Forsey GMT Balancier Convexe is a newly released, compact version of the brand’s three‑dimensional GMT complication, featuring a rotating titanium globe, an inclined balance wheel, and a power‑reserve indicator integrated into the dial. Housed in a 42.9 mm titanium case with a reduced bezel
The piece examines why the Rolex Submariner ref. 14060 is considered the most uninteresting version of the iconic diver, focusing on the small index size and overall dial design that fail to excite the writer. It contrasts the 14060 with earlier models such as the Maxi‑dial 5513 and later
Geneva Watch Days 2026 delivered a spectacular five‑day showcase with 71 brands presenting nearly 400 new watches, attracting over 2,500 collectors, enthusiasts, press members and retailers. The event blended the scale of a major exhibition with intimate moments, allowing visitors to handle a wide range of timepieces—from
The piece details a recent visit to Swatch’s production sites to explore the development of the Swatch × Audemars Piguet Royal Pop collaboration. It describes the tour of the Sistem51 factory in Boncourt, where new manually‑wound calibers for the Royal Pop were examined, highlighting innovations such as a skeletonized
The piece argues that the watch industry’s long‑standing trend toward larger cases has overlooked the benefits of smaller sizes, which often provide better wearability and a more refined aesthetic. By examining several iconic models—such as the Tudor Black Bay 54, Rolex Oyster Perpetual 34/36, Rolex Explorer
The 1815 collection of A. Lange & Söhne traces its origins to Ferdinand Adolph Lange’s founding of the brand in 1845 and its revival in 1994, when four flagship models introduced the design language that would define the series. Over the years the line expanded with innovative pieces such
King George III’s reign was marked by a deep fascination with science, astronomy, and horology, which he expressed through extensive patronage of instruments, observatories, and clockmakers. He supported figures such as William Herschel, commissioned precision timepieces like Benjamin Vulliamy’s regulator clock, and built his own observatory at Kew,
Feature
The piece highlights three standout watches from the recent Geneva Watch Days, each chosen for distinctive design and craftsmanship. The Daniel Roth Extra Plat Rose Gold Gilt impresses with its unique dial, featuring a gold base engraved on a rose engine and layered black plating that shifts from black to
New Watches
Titani’s new Luxe Tourbillon blends high‑end craftsmanship with a sporty aesthetic, featuring a 41 mm black high‑tech ceramic case with a polygonal bezel and vertically brushed surfaces contrasted by polished facets. The watch offers a transparent sapphire caseback secured by eight screws, a flat sapphire crystal, and
New Watches
Christiaan van der Klaauw’s new Planetarium Skeleton Platinum is a limited‑edition, open‑worked timepiece that combines haute horology with astronomical engineering. Housed in a 40 mm platinum case with sapphire crystal on both sides, the watch features a transparent dial that reveals the intricate planetary module, displaying real‑
New Watches
Seiko’s latest limited‑edition diver, the Prospex 1965 Heritage Diver’s Watch (ref. HBC011), celebrates the brand’s 60‑year heritage by letting fans choose the vibrant Daytime Blue dial. The watch combines classic 62MAS styling with modern upgrades such as a super‑hard Dia‑Shield coating, a sapphire
review
The piece examines why the Rolex Submariner ref. 14060 is considered the most uninteresting version of the iconic diver, focusing on the small index size and overall dial design that fail to excite the writer. It contrasts the 14060 with earlier models such as the Maxi‑dial 5513 and later
comparisons
The review explores seven compact watches that manage to combine serious water resistance with sub‑40 mm case sizes, highlighting how each model balances size, durability, and functionality. It examines design details such as case dimensions, materials, bezel types, bracelets, and movements, noting how factors like lug shape, bracelet construction,
podcast
Pusha T discusses his lifelong fascination with watches, emphasizing how the timepieces in his lyrics serve as cultural symbols and personal benchmarks. He explains his preference for factory‑set diamonds and original Rolex pieces, rejecting aftermarket modifications, and describes the meticulous standards that guide his collecting. The conversation highlights specific
podcast
Geneva Watch Days concluded as the largest edition to date, featuring over 70 brands and a record number of visitors. The event showcased around 400 new watches, drawing a significant presence of content creators and highlighting the growing influence of social media on watch culture. While many notable releases occurred
video
The video showcases Tudor’s launch of the new Northflag collection at Geneva Watch Days 2026, highlighting the brand’s return to high‑horology with innovative designs and advanced mechanics. It emphasizes the significance of the collection as a milestone for Tudor, marking its re‑entry into the luxury watch
video
Pusha T has been referencing watches in his music for more than two decades. In this episode of Talking Watches, the Clipse rapper joins Ben Clymer to share the collection behind the lyrics. He discusses early Rolex Submariners, factory-set Day-Dates, favorite Daytonas, and the watch he waited nearly
video
Buying Time Analysis explores how the rising quality of counterfeit watches is reshaping consumer perceptions and influencing the broader watch market. As fake timepieces become increasingly indistinguishable from authentic models, buyers are faced with tougher decisions about value, authenticity, and brand loyalty, prompting a shift in how the industry is
Feature
Geneva Watch Days 2026 delivered a spectacular five‑day showcase with 71 brands presenting nearly 400 new watches, attracting over 2,500 collectors, enthusiasts, press members and retailers. The event blended the scale of a major exhibition with intimate moments, allowing visitors to handle a wide range of timepieces—from
review
Chronoswiss’s PULSE GMT Silver Guilloché is a limited‑edition, grade‑5 titanium travel watch that combines a modern aesthetic with dual‑time functionality. Introduced as part of the PULSE collection, the 41 mm case features an integrated bracelet, a curved sapphire crystal, and 100 m water resistance. The watch
New Watches
Louis Vuitton’s Tambour Spin Time returns as a permanent collection, expanding the line with five new references that showcase the iconic jumping‑hour display of twelve rotating cubes. The collection includes the classic close‑dial Green in White Gold, the opulent Australia’s Opal in Rose Gold, and three
review
Louis Vuitton has refreshed its Tambour Spin Time collection with five new models, introducing fresh color schemes, gemstone settings, and a limited‑edition tourbillon while retaining the core jump‑hour mechanism built around the LFT ST13.01, ST12.01, and ST05.01 movements. The updates are primarily cosmetic, featuring new
New Watches
The Twice Unique collection from Nomos offers a limited‑time, made‑to‑order line of watches that pair a stainless‑steel case with an 18K gold version, each featuring one of nine exclusive dial designs. The dials serve as canvases for experimental colors, textures, and techniques, ranging from hand‑applied
podcast
The episode explores whether the most coveted watches truly deliver satisfaction, diving deep into a Rolex discussion that examines personal connections, popular models, and the hype-driven buying experience. It challenges listeners to create the least fashionable Rolex possible and tests its performance on the secondary market, highlighting the complexities
editorial
The piece explores how luxury retailers assess the true value of a client book by measuring its resilience when a key adviser departs. It highlights that a significant portion of Very Important Clients (VICs) view their relationship with a specific adviser as a primary reason for brand loyalty, with many
Feature
The Grand Prix d’Horlogerie de Genève (GPHG) 2026 finalists were announced, highlighting a diverse range of watches across fourteen categories such as Time Only, Essential, Complication, Mechanical Exception, Gemset, Tourbillon, Chronograph, Calendar and Astronomy, Sports, Jewellery, Artistic Crafts, Petite Aiguille, Challenge, and Mechanical Clock. The jury, led by new
New Watches
The Nomos Orion Gold Neomatik “New Black” Edition combines an 18‑karat yellow gold case with a deep black dial, creating a striking contrast that emphasizes the watch’s formal elegance. Measuring 36.4 mm in diameter and 8.5 mm thick, the polished case features a domed sapphire crystal
New Watches
F.P. Journe has created a one‑off Chronographe Fondation Prince Albert II de Monaco, a unique piece designed for a charity auction supporting the Prince Albert II of Monaco Foundation. The watch combines a burgundy‑and‑bone dial with a two‑tone case of platinum and 18k rose gold,
New Watches
The Montblanc Star Legacy Nicolas Rieussec Chronograph Limited Edition celebrates the brand’s heritage of writing instruments and watchmaking by reviving the historic 1821 chronograph invention. Housed in a 43 mm rose‑gold case, the watch features a black dial adorned with luminescent inscriptions that replicate archival documents, a white
video
Nico Leonard explores several overlooked watch brands, highlighting their unique designs, craftsmanship, and value propositions. The video showcases a curated selection of timepieces that often escape mainstream attention, offering viewers insight into alternatives that combine quality with distinct aesthetics. By delving into the histories and signature features of these niche
video
The video showcases the premier watch booth in New York City, highlighting its striking design and the exclusive collection of timepieces on display. Viewers get an immersive look at the booth’s layout, the craftsmanship of the featured watches, and the overall atmosphere that attracts enthusiasts and collectors alike. Through
video
The video showcases the premier watch booth in New York City, highlighting its striking design and the exclusive collection of timepieces on display. Viewers get an immersive look at the booth’s layout, the craftsmanship of the featured watches, and the overall atmosphere that attracts enthusiasts and collectors alike. Through
video
Buying Time Analysis reveals that the luxury watch market is plagued by unsustainable pricing, where brand hype and consumer perception inflate values far beyond intrinsic worth. As demand wanes, these inflated prices become untenable, prompting a market correction that forces buyers to reassess their purchasing decisions. The correction highlights the
New Watches
The new TAG Heuer Carrera Chronograph Sport returns in a compact 42 mm stainless‑steel case, reducing the size and thickness compared to the 2020 model while retaining its sporty character. It features a redesigned dial with Arabic numerals, a ceramic tachymeter bezel, and a domed sapphire crystal with double
New Watches
The Vaer G2 Fairway GMT blends classic GMT watch design with golf‑specific functionality, featuring a rotating bezel that acts as an analog score‑keeping system. Built on the 39 mm G2 platform, the watch offers a stainless‑steel case, 150 m water resistance, a Ronda quartz movement, and luminous
Feature
Robin’s top three picks from the new Geneva Watch Day releases showcase a blend of innovation and value. The Bvlgari Octo Finissimo Dual Time x Vianney Halter stands out for its bold collaboration, merging the sleek Octo Finissimo case with Halter’s steampunk aesthetic, resulting in a striking yet
review
The C63 Sealander GMT has been significantly refined, offering a 39 mm black‑dial version that feels smaller and more balanced on the wrist thanks to slimmer case proportions, a revised light‑catcher case, and a larger, shallower fixed bezel. Powered by the Sellita SW330‑2 movement, it delivers a
News
The piece highlights the most notable timepieces showcased at the U.S. Open, beginning with Jimmy Fallon’s display of an ultra‑rare Rolex Daytona “Paul Newman” Ref. 6239. This vintage model, distinguished by its panda‑dial configuration and stainless‑steel case, is renowned for fetching between $100,000 and
New Watches
The Awake Sơn Mài “Ultraviolet” Time+Tide Studio Edition combines Vietnamese Sơn Mài lacquer artistry with modern watchmaking, featuring a handcrafted dial of layered purple and black lacquer over silver leaf that shifts color with light. Housed in a 38 mm stainless‑steel case with 100 metres water resistance, sapphire
Feature
Geneva Watch Days 2026 showcased a remarkable collection of new timepieces, highlighting innovative designs and technical mastery across a range of brands. Doxa introduced the titanium SUB 300 Ti5 with a luminous white‑pearl edition, while Zenith released the Chronomaster Solo Sport, offering both no‑date and date‑time models
Feature
Tudor’s recent collections often showcase strong, well‑executed designs that are subtly undermined by singular choices, such as overly thick cases, unconventional dial colors, or atypical lume tints. The Black Bay Pro, while a faithful homage to vintage models, feels incomplete due to its excessive bulk, and the new
comparisons
The piece explores a curated selection of versatile watches that blend elements of field, diver, pilot, and dress styles, highlighting how each model balances legibility, robustness, functionality, and aesthetic restraint. It examines specific examples such as the Marathon General Purpose Mechanical, Praesidus A‑11 Type 44 Patina, CWC Mellor 72,
review
The Leica ZM 11 Titanium Coffee Black is a modern luxury sports watch that combines a 41 mm titanium case with a dark brown “Coffee Black” dial, gold‑toned applied indexes, and Super‑LumiNova‑filled hands. It features an integrated titanium bracelet, a quick‑release system for swapping to a
review
The Bulgari Octo Finissimo Dual Time collaboration with Vianney Halter merges the brand’s minimalist Octo Finissimo platform with Halter’s steampunk aesthetic, offering two versions: a sandblasted titanium model and an 18 k rose‑gold edition. Both feature a 40.5 mm case, a 9.7 mm height at
review
The Favre Leuba Deep Raider Day Date returns as a 300‑meter dive watch with a striking two‑tone aesthetic, combining a stainless‑steel case and bracelet with yellow‑gold‑treated accents. Available in black, blue, and green sunburst dials, the models feature a 40 mm case, ceramic bezel insert,
New Watches
Union Glashütte expands its Seris line with the new Seris Small Second Collection, offering three elegant models in blue, champagne, and matte white. The 36 mm stainless‑steel case features a domed sapphire crystal, 50 m water resistance, and a slim 9.88 mm profile, while the dial places small
review
The Chanel J12 Caliber 12.1 38 mm watch (reference H11684) combines a matte‑blue ceramic case with steel accents, offering a modern, masculine take on a traditionally feminine size. Its 38 mm diameter and 12.6 mm thickness provide a comfortable, versatile wrist presence, while the sapphire crystal‑protected
events
The post announces a pause in publishing for Sunday, noting that the team is traveling to Burgundy and Champagne after a hectic week. It assures readers that new content, including the Armchair Picks from the writers, will resume the following day, and expresses gratitude to the audience with a warm
comparisons
The showdown pits Zenith’s new Chronomaster Solo Sport against Breitling’s Chronomat Automatic B31 40, both three‑hand watches derived from popular chronographs. Zenith’s Solo Sport offers a 40 mm case, 200 m water resistance, a unidirectional ceramic bezel, and the high‑beat El Primero 3620 movement with
video
The video explores a personal journey from being a class leader to experiencing loss, highlighting how leadership responsibilities can evolve into feelings of uncertainty and displacement. Through reflective storytelling, it examines the emotional challenges that accompany transitions in status and identity, offering insight into the complexities of personal transformation. By
New Watches
The Marcu Initial marks the debut of Jérôme Marcu’s own brand, presenting a 40 mm grade‑5 titanium case with a distinctive domed sapphire crystal and screw‑on lugs. Its pine‑needle motif dial is available in deep blue, anthracite, or golden tones, featuring steel hands set with triangle‑
comparisons
The comparison examines a budget-friendly $45 quartz field watch, the Rdunae RA03, against the $990 heritage reissue Benrus DTU‑2A/P. Both models aim to capture the mid‑century American field‑watch aesthetic, sharing similar dimensions and a compact, period‑accurate silhouette. The Rdunae achieves an impressive look for
review
The M.A.D. 3 Vincent Calabrese, part of the M.A.D. Editions series, is a limited‑edition watch released on September 7 2026. It combines MB&F’s collaboration with watchmaker Vincent Calabrese, featuring a reimagined Calabrese Balladin movement that offers a smooth, fluid jumping‑hour animation.
