Bvlgari Names Dua Lipa As Global Brand Ambassador
Bvlgari has announced the appointment of Dua Lipa as its global brand ambassador, recognizing her influence as one of the most prominent artists of her generation. With numerous Grammy and BRIT Awards to her name and billions of streams, Lipa is celebrated for her artistic freedom and authenticity, making her a fitting representative for the luxury brand. Laura Burdese, Bvlgari's deputy CEO, highlighted that Lipa embodies the values of empowerment and freedom that resonate deeply with the brand's identity. Dua Lipa expressed her excitement about collaborating with Bvlgari, emphasizing the brand's commitment to confidence, creativity, and modern femininity. She noted that their pieces enhance personal style, transforming an outfit into a memorable statement. The partnership marks the beginning of a new chapter for both Lipa and Bvlgari, merging their unique visions and strengths in the fashion and music industries.
