Gucci Play

Gucci Play

Gucci has revived its cult-classic interchangeable bezel watch, the Gucci Play, originally introduced in the 1980s, enhancing it with modern features to cater to contemporary tastes. The watch showcases a bangle design and comes with ceramic bezels in various colors, which are more durable and scratch-resistant compared to the original's materials. It has a thicker bangle and a larger watch head, offering improved water resistance at 50 meters, making it both stylish and functional. The Gucci Play is positioned as a fashionable accessory rather than a traditional timepiece, appealing to current trends in shaped watches. While it includes fewer bezels than its predecessor, it remains attractive due to its versatility and chic design. Priced at €2,500 (US$2,950), it is available at Gucci boutiques and online, although some may still prefer vintage models with more bezels. The watch’s unique packaging adds to its appeal, making it a desirable item for both collectors and fashion enthusiasts alike.

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