Hermès Watch Sales Bounce Back in Q2 After Weak Start to 2026
Hermès reported first‑half 2026 revenues of €8.2 billion, with its watches métier contributing €269 million, essentially flat year over year. After a weak first quarter that saw watch revenues decline 3.7 % at constant exchange rates, the second quarter reversed the trend, delivering a 4.4 % sales increase that brought the division back on track and aligned it with the broader group’s growth. The recovery is attributed to the strength of iconic collections such as the Cape Cod and the introduction of the titanium skeleton H08 equipped with the new H1978 calibre at Watches & Wonders 2026. Looking forward, Hermès plans to expand its watchmaking facility in Le Noirmont, Switzerland, with completion slated for 2028, signaling a long‑term commitment to growing production capacity and reinforcing watches as a strategic priority within the brand.
Buying Time Analysis: The story highlights Hermès' watch division rebounding in Q2 2026 and its commitment to future growth through a major facility expansion, signaling the brand’s strategic focus on strengthening its position in the luxury watch market.
