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How Celebrity Watch Collecting Changed - YouTube - Menta Watches

Editorial Staff

22 Oct 2026 — 1 min read

Celebrity watch collecting has become a powerful driver of trends within the luxury watch market, influencing both design directions and pricing strategies. High‑profile enthusiasts showcase their collections on social platforms, creating demand spikes for specific models and prompting brands to release limited editions that cater to this influential audience. The resulting market dynamics see increased resale values and heightened competition among collectors, while manufacturers leverage the visibility to enhance brand prestige and expand their reach. This cycle of attention and aspiration continually reshapes consumer preferences and fuels growth across the industry.

Zenith, LVMH’s watchmaker, plans to cut about 100 jobs

Zenith, the Swiss watchmaker owned by LVMH, plans to cut around 100 jobs at its Le Locle factory, representing roughly half of the site’s 196 positions, while another 100 roles worldwide are also at risk. The reductions are part of a strategic repositioning aimed at refocusing the brand on

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The Svea Atelier Monolith is a quartz‑driven dress watch that merges mid‑century modernist design with contemporary engineering. Featuring a distinctive five‑sided case measuring 27.5 mm by 27 mm and only 5.5 mm thick, the watch is offered in two collections: the Core Collection, priced at

Montblanc Geosphere 0 Oxygen Mount Elbrouz LE 829 – Hands‑On Review of the Volcanic Watch

The Montblanc Geosphere 0 Oxygen Mount Elbrouz LE 829 is a limited‑edition world‑timer that incorporates volcanic ash from Europe’s highest peak into its case, creating a unique composite material that resembles marble and features a laser‑engraved outline of Mount Elbrus. The 43.5 mm watch combines

Laurent Ferrier Classic Moon Dusk in Yellow Gold

The Laurent Ferrier Classic Moon Dusk Série Atelier is a limited‑edition timepiece presented in 18K yellow gold with a gradient dial that shifts from light taupe to deep brown, evoking the transition from daylight to twilight. The 40 mm case retains the brand’s pebble‑shaped silhouette and features

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Zenith, LVMH’s watchmaker, plans to cut about 100 jobs

Design‑Led Swedish Watch Brand Svea Atelier Unveils Its Debut Dress Watch, the Monolith

Montblanc Geosphere 0 Oxygen Mount Elbrouz LE 829 – Hands‑On Review of the Volcanic Watch

Laurent Ferrier Classic Moon Dusk in Yellow Gold

Montblanc Geosphere 0 Oxygen Mount Elbrouz LE 829 – Hands‑On Review of the Volcanic Watch