LVMH Sales Down 5% in 2025, Good Resilience of Watches & Jewelry

LVMH Sales Down 5% in 2025, Good Resilience of Watches & Jewelry

LVMH reported a 5% decline in sales for 2025, totaling EUR 80.8 billion, attributed to a challenging geopolitical and economic environment. While the luxury goods sector faced a downturn, particularly in leather goods and fashion, the Watches & Jewelry division displayed resilience with reported revenues down only 1% compared to the previous year. Despite the challenges, the division experienced flat sales, benefiting from organic growth of 3% and bolstered by prior exports before the implementation of US tariffs. The overall luxury market has been impacted by various factors, including reduced demand in Europe and fluctuating trends in different regions. The United States exhibited growth due to solid local demand, while Japan's sales declined after a strong 2024. In contrast, other parts of Asia saw a recovery in the latter half of the year. The future sales landscape for LVMH, particularly in the US, will be closely monitored as the luxury sector navigates these evolving market dynamics.

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