Pre-owned Rolex trader Bob's Watches opens in JFK airport
Bob's Watches, a leading dealer in pre-owned luxury watches, has opened its first walk-up boutique at New York's John F. Kennedy International Airport, specifically in Terminal 8, which serves British Airways and American Airlines flights. The boutique aims to provide travelers with immediate access to authenticated, investment-grade watches in a duty-free environment, catering to the growing demand for luxury goods among international travelers. CEO Paul Altieri emphasizes that the airport setting aligns with contemporary shopping habits, allowing for a seamless purchasing experience for collectors and casual buyers alike. This new location represents an extension of Bob's Watches' commitment to transparency and trust in the luxury resale market. The boutique will feature a curated selection of watches, primarily Rolex, with each piece authenticated by in-house experts. By opening a physical showroom in such a high-traffic location, the company aims to redefine luxury resale shopping, ensuring that customers can confidently make high-value purchases while on the go. This move follows a trend in which other airports have also embraced pre-owned luxury retail, highlighting the increasing integration of luxury shopping into travel experiences.
