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SJX Podcast Episode 46: The Rolling Rolex

Editorial Staff

27 Jul 2026 — 1 min read

Episode 46 of the SJX Podcast explores the Swiss watch industry’s June export figures, highlighting the strong performance of the American market and the influence of the Royal Pop. The discussion also delves into Rolex’s surprising foray into clockmaking, beginning with the brand’s patents for a traditional inclined‑plane clock that were previously unnoticed at Watches & Wonders. The episode further examines the Rolex Submariner Desk Clock released late last year, noting its conservative design and the sophisticated quartz movement that powers it. Listeners can access the episode on Apple Podcasts, Spotify, and YouTube.

Buying Time Analysis: The episode highlights Rolex’s unexpected foray into clockmaking and the robust American demand for Swiss watches, providing valuable insights into industry trends and innovative timepiece technologies.

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