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Richard Mille has formed a partnership with French freestyle skier Arthur de Villaucourt, enhancing the brand's foothold in elite winter sports. At just 22 years old, de Villaucourt is a mogul skiing specialist aiming for a spot in the world top 30 and qualification for the 2026 Winter
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Cartier is set to open a significant new three-story boutique on Rodeo Drive in Beverly Hills, marking one of its largest retail investments in the United States. This new location, referred to as a fourth “Temple” for the brand, has faced delays since its initial approval in 2018 but received
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Ulysse Nardin achieved impressive double-digit sales growth in the tumultuous year of 2025, driven by strategic stock movements in response to fluctuating tariff rates on Swiss watches. The brand's president for the United States noted that the anticipation of price increases motivated both retailers and customers to act
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Kari Voutilainen has stepped down as co-CEO of Urban Jürgensen after four years, transitioning to the roles of Board Member and Senior Strategic Advisor. In this new capacity, he will focus on guiding the brand's long-term strategy and advising on product development, while stepping away from daily operations
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Bell & Ross has launched a partnership with Defender Rally, becoming the Official Timing Partner for the team's participation in the World Rally-Raid Championship. The collaboration kicked off with the Dakar Rally 2026 in Saudi Arabia, where Bell & Ross will support the team across various rally-raid events
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The secondary market for Rolex watches experienced a significant rise in prices during the first three quarters of 2025, peaking at a median price of £17,000 by mid-September. However, this momentum faded in the fourth quarter, ending the year with a median price of £16,310, marking an annual
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Rolex, Tudor, and Audemars Piguet have implemented significant price increases in 2026, with Rolex raising prices in the UK by an average of 5%, while U.S. prices increased by around 7%. These adjustments are attributed to factors such as record gold prices, higher tariffs in the U.S., and
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The 2026 Rolex price list reveals a price increase ranging from 2% to 6% depending on the materials and models chosen. This reflects a consistent trend seen in prior years, where gold and platinum models experience more significant price hikes compared to stainless steel variations. The latest price adjustments are
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Swedish watchmaker GoS is transitioning from pricing its products in US dollars to euros due to the significant weakening of the dollar in 2025. Owner Patrik Sjögren anticipates this change will result in an approximate 17% price increase. For over 15 years, prices were set in dollars primarily to cater
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A recent report highlights a notable disparity in the watch market, revealing that while 29% of watch sales occur online, the premium and ultra-luxury segments see only 10 to 15% of sales through digital channels. The high-end watch industry has traditionally resisted online sales, believing that luxury products require a
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Bob’s Watches is set to launch a luxury pre-owned watch boutique at New York's JFK Airport on December 19, marking a significant first for the airport as it will be the inaugural luxury pre-owned watch retailer within a major international hub. Travelers will have the opportunity to
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As Swiss watchmakers face significant price increases due to tariffs and inflation, there has been a rising interest in alternative independent brands from countries like France and Germany. These independent watchmakers are redefining the watch market by directly engaging with consumers through social media and creating unique, authentic products. Organizations
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Brian Duffy, CEO of Watches of Switzerland, discusses the company's philanthropic initiatives, emphasizing the establishment of the Watches of Switzerland Group Foundation to enhance the structure and focus of their charitable work. The Foundation, aimed at addressing youth, education, and disadvantage, has raised £8.5 million, which is
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As 2025 comes to a close, the watch industry is bracing for a challenging year ahead in 2026, with anticipated price increases driven by factors such as record gold prices, inflation, and tariffs on Swiss imports. Major brands like Rolex are expected to raise prices significantly, particularly for gold watches,
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Swedish start-up Neumann, founded by husband and wife team Rebecka and Thomas Neumann, has unveiled its classic Automatic Collection, which draws inspiration from mid-century styles. Their first collection, Initial No.1, features quartz movements and is priced between $561 and $583. The brand is now crowdfunding its second collection of
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Tudor USA has announced that it will limit price increases for 2026 to between 4% and 8%, particularly affecting steel watches that comprise over 90% of its product line. The price hikes will see simpler steel models increase by around 4.5%, while more complex chronographs will experience rises of
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The secondary watch market has experienced significant growth, impacting the primary market by revealing the true value of watches. While many timepieces depreciate immediately after purchase, the secondary market offers opportunities for buyers to find historical and vintage pieces that connect them to watchmaking heritage. Panelists from a discussion on
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The concept of a "sleeper" watch refers to timepieces that are outstanding yet not immediately obvious in their appeal; they possess unique qualities that may not be widely recognized. Featured watches such as the Zenith G.F.J., with its exquisite blue tones and luxurious platinum bracelet, exemplify
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The Louis Vuitton Watch Prize for Independent Creatives is set to enter its final round in the spring of 2026, celebrating innovative watchmakers who defy traditional norms. The 2025–2026 edition attracted submissions globally, leading to the selection of 20 semifinalists evaluated by a panel of 65 industry experts based
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Kari Voutilainen is stepping back from his day-to-day executive role at Urban Jürgensen, where he has worked alongside co-CEO Alex Rosenfield for four years to relaunch the brand. Voutilainen will transition to focusing on watchmaking and development while remaining a shareholder, board member, and senior strategic advisor. This change follows
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Pragnell, the jeweler based in Stratford-Upon-Avon, achieved record sales of £100.5 million in the 2024-25 financial year, marking a significant milestone as it became the sixth largest jeweler in the UK. Despite a 6% increase in revenue, rising costs related to retail expansion led to an 11% decline in
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Rolex is set to implement a significant price increase across its product lines starting January 1, 2026, with an average hike of 7 percent. Gold models will see the largest increases of about 9 percent, while steel models will rise by approximately 5.6 percent. For instance, the no-date Submariner
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Rolex prices in the United States are set to rise by an average of 7% starting in January 2026, as revealed by a leaked analysis of the Rolex Master Catalog. Prices for steel watches will increase by approximately 5.6%, while gold models will see a rise of nearly 9%
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Watchfinder & Co., a pre-owned watch business owned by Richemont, has reported an 18% increase in sales, reaching £110 million for the 2024-25 financial year, reversing a trend of declining sales that began in 2021. The UK remains its largest market, generating £93 million, while sales from the rest of
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Monobrand watch boutiques are increasingly popular, reflecting a shift in the retail landscape for luxury watches. These dedicated stores allow brands to create immersive environments that align closely with their identity, offering customers a curated experience that prioritizes brand messaging. Despite challenges in the retail sector, numerous brands continue to
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Swiss watch exports to the United States experienced a drastic decline of 52.3% in November, primarily due to a significant 39% tariff on imports. Although the tariff rate has since been reduced to 15%, the damage to the American market appears to be lasting, with luxury watch prices in
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Omega has been named the Official Timekeeper of TGL, a new team golf league designed to promote a faster-paced and modern competition format. This multi-year partnership will see Omega supporting TGL’s signature 40-second shot clock, emphasizing the importance of precision and timing in the league's unique setup.
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Titan Company Ltd., India's leading watchmaker, is set to introduce its most ambitious creation yet, the Jalsa, a limited edition watch that merges artistry and horology. The Jalsa features a hand-painted marble dial by renowned Indian miniature painter Shakir Ali, showcasing the Hawa Mahal, a historic palace in
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Cartier has achieved remarkable growth in the UK, recording sales of £251 million ($335 million) for the financial year ending in March 2025, marking an 11% increase. This growth outpaced its parent company Richemont, which saw a 5.5% rise in UK sales to £277 million ($370 million). Operating profits
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Collected is a new platform designed to enhance trust in the pre-owned watch market, which has historically lacked transparency and structure. Founded by Tim Bender and Zach Scott, the platform aims to provide safeguards for both dealers and consumers through features like contracts, community engagement, and automated services. Instead of
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Aston Martin has expanded its brand into the world of luxury accessories with the launch of its first Watches and Jewelry Collection, developed in collaboration with Timex Group. The collection is anchored by two main themes: ‘Timeless,’ which features vintage-inspired watches that pay homage to the brand's rich
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Chrono24 has partnered with the International Watch & Jewelry Guild (IWJG) to become the exclusive online marketplace sponsor for the guild, which represents nearly 9,000 members across 77 countries involved in the trade of watches and jewelry. This collaboration aims to enhance both online and in-person buying experiences for
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Swiss watchmakers have increasingly opted to produce fewer watches at higher prices over the past two decades. Export data reveals a significant rise in average export prices, from CHF 469 in 2005 to CHF 1,618 in 2024, a 244% increase that contrasts sharply with a general inflation rate of
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Louis Vuitton has unveiled the five finalists and jury members for the second edition of its Watch Prize for Independent Creatives. This year attracted a significant number of entries from independent watchmakers globally, highlighting the increasing interest in both the prize and independent horology. After thorough evaluation by a committee
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La Fabrique du Temps Louis Vuitton is set to host the biennial Louis Vuitton Watch Prize for Independent Creatives for the second time, following the inaugural edition won by Raúl Pagès. The prize aims to celebrate the creativity and craftsmanship of the independent watchmaking industry. For the 2025-2026 edition, 20
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Bulova and Stetson have partnered to celebrate their shared heritage and craftsmanship with a new collection of men's automatic watches, timed to coincide with Bulova's 150th anniversary. This collaboration honors the historical connection between the two brands, which began in 1930 through family ties and has
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Gerald Ratner is attempting to buy back the UK retail operations of Signet Jewelers, which includes the H. Samuel and Ernest Jones brands, 34 years after he lost control of the company. Ratner has criticized the US-based management for neglecting the UK division, arguing that their focus on the larger
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Breitling has unveiled a special blue and black version of its Superocean Heritage for Bucherer, marking a return to exclusive pieces for the retailer now owned by Rolex. While many brands previously created unique blue editions for Bucherer, this trend seems to have diminished since the acquisition, raising questions about
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Vacheron Constantin has expanded its presence in the United States by opening two new boutiques in Atlanta and Palm Beach, continuing a retail legacy that began in 1832. The Atlanta boutique, situated in Phipps Plaza, is designed to reflect the brand's heritage while incorporating elements of the city&
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The Swiss watch industry is experiencing its first employment downturn since the post-Covid era, with about a quarter of companies utilizing the country's short-time work program to manage staffing while avoiding permanent job cuts. The government has extended this program's duration in response to a persistent
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Richemont's watch and jewelry division has achieved significant growth in the UK, with sales increasing by 5.3% to £277 million ($372 million) for the financial year ending March 1, 2025. This surge in turnover is accompanied by a remarkable 155% rise in operating profit, reaching £32 million
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Watchfinder & Co., owned by Richemont, has reported an 18% increase in sales, reaching £110 million ($147 million) for the 2024-25 financial year, marking a reversal from previous declining trends since 2021. The UK remains the company's largest market, contributing £93 million ($124 million), while Europe and the
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The Bonhams London Fine Watches sale showcased a remarkable array of rare and collectible timepieces, drawing competitive bids from collectors worldwide. Notable models included pieces from prestigious brands such as Rolex, Patek Philippe, and Voutilainen, with the auction achieving exceptional results. The standout items were two wristwatches by Kari Voutilainen,
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Weston Jewelers, originally a small 1,000 square foot store in Fort Lauderdale, has grown into one of the largest watch and jewelry retailers in the U.S. under the leadership of Ed Dikes and his family. They have expanded from a single location to multiple showrooms, including a prominent
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Jaeger-LeCoultre has opened its first boutique in Chadstone, Melbourne, marking the brand's second standalone location in the city and introducing a new boutique concept in Australia. This opening follows a period of growth for luxury watch brands in Chadstone, which has become a hub for watch collectors, offering
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The Seiko Pink Panther watch, launched as a limited edition, sold out almost instantly upon its release. Priced at £390, this vibrant pink timepiece is inspired by the cartoon character associated with the classic Pink Panther movies, particularly promoting the upcoming 2026 Marvel remake. The watch features a classic Seiko
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In a dramatic heist reminiscent of a movie plot, four French nationals executed a luxury watch burglary in Canberra, stealing items worth over $10 million, including the highly coveted Patek Philippe 5711 'Tiffany' and Richard Mille RM88 'Smiley'. The thieves meticulously planned their operation, traveling from
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In 2025, the Swiss watch industry faced significant challenges, particularly highlighted by the imposition of a 39% tariff on Swiss timepieces by the U.S. government on Swiss National Day, August 1st. This unexpected turn prompted a swift response from industry leaders, culminating in negotiations that ultimately reduced the tariff
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Rolex's Certified Pre-Owned (CPO) program is adapting to better compete with the unregulated grey market. Initially, watches had to be at least three years old to qualify for resale with official tags and a manufacturer-backed warranty; this requirement has since been reduced to two years. Additionally, Rolex has
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Breitling's sales in the UK have fallen by 24.1% to £58 million ($77 million) during the 2024-25 financial year, reflecting a challenging retail environment and economic backdrop. Despite the brand's efforts to expand its retail presence with 26 monobrand boutiques and 75 authorized multibrand retailers,