New Watches
The TAG Heuer Formula 1 Solargraph Zandvoort Limited Edition celebrates the final Dutch Grand Prix at Zandvoort, blending the brand’s heritage with a vibrant orange theme that mirrors the sea of fans supporting the race. Featuring a 38 mm sand‑blasted stainless‑steel case, a bio‑polyamide orange bezel,
New Watches
The TAG Heuer Carrera Chronograph x Team Ikuzawa is a new limited‑edition 39 mm Glassbox chronograph that blends the brand’s modern design with the iconic red‑and‑white racing heritage of Team Ikuzawa. Inspired by the historic Roadmaster stopwatches of the 1970s‑80s, the watch features a white
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The TAG Heuer Monaco Chronograph TH20 stands out as a remarkable timepiece that blends iconic design with modern functionality. Its distinctive square case and bold chronograph features capture the spirit of the original Monaco while incorporating contemporary materials and precision engineering, making it appealing to both enthusiasts and collectors. Beyond
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The TAG Heuer Carrera Chronograph Glassbox Sand is a limited‑edition, Europe‑exclusive version of the modern Carrera line, featuring a sand‑coloured, lightly grained dial that softens the usual racing aesthetic. Housed in a 39mm stainless‑steel case with brushed and polished finishes, the watch retains the signature glassbox
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The TAG Heuer Monaco Speed 12 combines the classic square case of the Monaco line with a revolutionary engine‑inspired hour display. Built from grade‑5 titanium, the 40 mm watch features a dynamic dial where twelve rotating pistons replace traditional hour cubes, each piston aligning with the central minute
New Watches
The TAG Heuer Monaco Chronograph x Goodwood Festival of Speed 2026 is a limited‑edition timepiece created to celebrate the iconic motorsport event. Housed in a 39 mm stainless‑steel case with a 15 mm thickness, the watch features a British Racing Green lacquered dial accented by beige sub‑dials,
New Watches
The new TAG Heuer Formula 1 Automatic Chronograph x Gulf combines a grade 2 titanium case with a forged‑carbon bezel, featuring the iconic Gulf orange and blue livery across the dial, hands and strap. The black opaline dial is accented with blue and orange stripes, a white date window,
New Watches
The Tag Heuer Formula 1 Chronograph Goodwood Festival of Speed limited edition celebrates the brand’s motorsport heritage by combining pure racing functionality with a distinctive British Racing Green design. Measuring 44 mm, the watch features a vertically arranged tricompax chronograph display, a ceramic bezel with oversized tachymeter typography, and
New Watches
The TAG Heuer Connected Calibre E5 x TaylorMade Edition merges smartwatch technology with golf performance, featuring a titanium case without DLC, a ceramic bezel engraved with 18 holes, and a bi-material strap inspired by club design. It incorporates TaylorMade’s strokes‑gained analysis to automatically track every shot, offering
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TAG Heuer’s Monaco Speed 12, launched alongside the Monaco Grand Prix, reimagines the iconic square‑case Monaco with a bold, titanium‑cased design that draws directly from motorsport aesthetics. The watch houses a unique Spin Time‑based TH84‑00 movement inspired by a 12‑cylinder rotary engine, a collaboration
New Watches
The Sand‑Coloured TAG Heuer Carrera Chronograph Glassbox Limited Edition is a European‑market release that replaces the usual blue, black, or silver dials with a warm sand‑coloured face. Built on the 39 mm Glassbox platform, the watch features a domed sapphire crystal without a bezel, a stainless‑steel
New Watches
The TAG Heuer Monaco Speed 12 reimagines the iconic square chronograph with a high‑end, motor‑inspired design that draws directly from performance engine aesthetics. Housed in a 40 mm Grade 5 titanium case with brushed and polished surfaces, the watch features a sapphire bezel, domed crystal, and sapphire case‑
New Watches
TAG Heuer has introduced four new Aquaracer Professional 200 Solargraph models, expanding the line with two steel versions in blue and green dials and two titanium variants in different grades. The steel watches feature polished center links and rider‑tab bezels, while the Grade 2 titanium model showcases sandblasted surfaces
New Watches
TAG Heuer has launched a limited‑edition 38 mm Formula 1 Solargraph x Indy 500 watch to commemorate its 20‑year partnership with the Indianapolis 500 and the race’s 110th running in 2026. The stainless‑steel timepiece features the Indy 500 logo on the dial and case‑back, a
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The TAG Heuer Monaco Evergraph introduces a groundbreaking chronograph mechanism that relies on bi‑stable compliant structures instead of traditional levers and springs. Developed in partnership with Vaucher Fleurier, the TH80‑00 movement features a buckled control spring and a monolithic hammer component, both pre‑loaded to snap between two
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Steve McQueen’s iconic appearance in Le Mans wearing a Heuer Monaco sparked a lasting fascination with the watch, turning it into a coveted collector’s piece. Initially chosen over an offered Omega Speedmaster, the Monaco’s presence on set was secured by McQueen’s admiration for fellow driver Jo
New Watches
The new TAG Heuer Aquaracer Professional 500 Date expands the brand’s dive‑watch lineup with a 42 mm grade‑2 titanium case that balances lightweight comfort and robust durability. Featuring a unidirectional bezel, screw‑down crown, helium‑escape valve, and 500 m water resistance, the watch is powered by
New Watches
The TAG Heuer Formula 1 Solargraph Pastel Collection introduces five new limited edition watches, each measuring 38mm and featuring a vibrant pastel color palette including shades of green, lavender blue, beige, and pink. These timepieces utilize the innovative Solargraph movement, capable of harnessing both natural and artificial light for power,
New Watches
TAG Heuer has introduced the Aquaracer Professional 500 Date, a limited edition watch designed for professional divers, capable of withstanding depths of up to 500 metres. The watch features a 42mm grade 2 titanium case that weighs just 120 grams, ensuring comfort during long dives. Its black lacquered dial, paired
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The new Titanium TAG Heuer Monaco Chronograph reimagines a classic watch with modern updates, featuring a 39mm Grade 5 titanium case that emphasizes sharper, geometric lines and a distinctive aesthetic. It offers three dial options, including the iconic blue "McQueen" variant, alongside an emerald green and a rose
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TAG Heuer has unveiled the Monaco Evergraph at Watches and Wonders, featuring an innovative mechanism for its chronograph hand that enhances user interaction. The new Calibre TH80-00 movement operates at a high frequency of 5 Hz and incorporates a magnetic-resistant TH-Carbonspring oscillator. Unlike traditional chronographs that use
New Watches
The TAG Heuer Monaco Chronograph Steve McQueen has undergone a significant transformation with the introduction of the in-house Calibre TH20-11 movement, marking a departure from its reliance on outsourced movements. Retaining the iconic characteristics of the Monaco series, such as its square case and blue dial, the new
New Watches
The TAG Heuer Monaco Evergraph represents a groundbreaking advancement in chronograph design, integrating compliant mechanisms that redefine traditional functionality. By utilizing a novel calibre TH80-00 developed in collaboration with Vaucher Manufacture Fleurier, this timepiece eliminates the reliance on conventional levers and springs, favoring flexible mechanical structures that enhance performance
New Watches
The TAG Heuer Connected Calibre E5 45mm x Formula 1 smartwatch combines advanced telemetry with cutting-edge design, reflecting the brand's deep involvement in Formula 1 racing. With a 45mm Grade 2 titanium case and a unique bezel featuring segments that track various Formula 1 sessions, this smartwatch
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The TAG Heuer Carrera Chronograph Seafarer is a modern interpretation of a historic maritime chronograph, designed with a retro-inspired aesthetic and equipped with the advanced Calibre TH20-04 movement. This timepiece features a champagne opaline dial with three sub-dials, including a tide indicator that recalls the original Seafarer’
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The TAG Heuer Carrera Seafarer Chronograph reinterprets a quirky mid-century tide-tracker within the modern Carrera 'Glassbox' design. With a champagne-colored dial and vibrant teal accents, it maintains much of the charm of its original while integrating contemporary technical enhancements. The watch features a unique tide
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The TAG Heuer Carrera Chronograph Seafarer pays tribute to its historical roots with a modern design inspired by the 1949 Solunar model. This new iteration features a 42mm steel case, enhanced drainage capabilities, and a distinctive dial with a champagne base accentuated by light teal blue and yellow details. The
New Watches
The TAG Heuer Carrera Split-Seconds Chronograph has been introduced as a high-tech timepiece that incorporates the advanced rattrapante chronograph movement into the Carrera lineup. Crafted from grade 5 titanium, the 42mm case features a striking translucent sapphire dial that highlights its inner mechanics while maintaining a classic layout.
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The TAG Heuer Carrera Split-Seconds Chronograph represents the pinnacle of the Swiss brand's horological expertise, debuting at LVMH Watch Week 2026. This sophisticated watch, a part of the haute horlogerie collection, incorporates a split-seconds function into its design, enhancing its technical complexity. The 42 mm grade-
New Watches
The TAG Heuer Carrera Seafarer Chronograph is a modern reinterpretation of one of the brand's earliest sailing watches, initially introduced in 1949. This new model features a 42mm stainless steel case with a refined Glassbox design, which enhances legibility while maintaining a robust maritime appeal. It includes a
New Watches
The TAG Heuer Carrera Glassbox Chronograph has been expanded to include a new 41mm model, enhancing its existing lineup. Originally launched in 1963, the Carrera has become an icon synonymous with clarity and precision. The new model features a stainless-steel case that is 100m water-resistant and showcases a
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TAG Heuer has launched a limited edition Carrera watch designed specifically for the Australian market, celebrating both the brand's 60th anniversary and the enthusiasm of local collectors. This unique timepiece emerged from discussions in 2023 between TAG Heuer Heritage Director Nicholas Biebuyck and passionate Australian collectors, who inspired
New Watches
The TAG Heuer Carrera Chronograph Year of the Horse has been released as a limited edition timepiece to celebrate the Chinese New Year, specifically honoring the Year of the Fire Horse in 2026. Priced at CHF 7,450, this watch features a 39mm steel case and a sophisticated dial design
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The TAG Heuer Carrera Chronograph x fragment Limited Edition represents the third collaboration between TAG Heuer and Hiroshi Fujiwara, a pioneer in streetwear design. This watch builds on the legacy of the Carrera model introduced in 1963, emphasizing clarity and mechanics without sacrificing style. The modern Glassbox design maintains the
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The TAG Heuer Carrera Chronograph x Fragment Limited Edition showcases a refined design through its collaboration with Hiroshi Fujiwara, emphasizing functional minimalism. The 39mm stainless steel case features a unique Glassbox design with a highly domed sapphire crystal that flows seamlessly from the case edge, creating a striking silhouette. The
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TAG Heuer has been active towards the end of 2025, unveiling new watches at significant events such as Dubai Watch Week and Art Basel Miami. The brand showcased its LAB concept in Dubai, introducing high-tech versions of the Monaco watch, including a chronograph with vibrant Super-LumiNova treatments and
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The TAG Heuer Monaco Las Vegas Edition is a striking watch designed to celebrate the excitement of the Formula One World Championship. Featuring a 39 mm square case crafted from Grade 2 titanium with a black DLC finish, the watch showcases a skeletonized dial with a vibrant gradient from purple
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The TAG Heuer Carrera Australian Limited Edition is a unique timepiece that blends elements from two iconic Heuer models introduced in 1969, the Autavia 1163T “Jo Siffert” and the Carrera 1158 CHN “Success Watch.” This limited edition, created in collaboration with passionate Australian collectors, respects the brand's rich
New Watches
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The TAG Heuer Carrera Chronograph Extreme Sport Twin-Time Watch embodies the brand's long-standing connection to motorsport, showcasing a modern design with teal accents. It features a skeletonized dial and a dual-color ceramic bezel that enables easy reading of the time across different time zones. The
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The TAG Heuer Monaco Chronograph for the Las Vegas Grand Prix 2025 is a limited-edition watch that showcases a striking design inspired by the vibrant nightlife of Las Vegas. With a black DLC-coated Grade 2 titanium case, the watch features an open-worked dial that transitions from violet
New Watches
The TAG Heuer Monaco Chronograph Skeleton for Las Vegas GP celebrates the excitement of night racing with its striking design and advanced features. Limited to 600 pieces, this watch features a 39mm black DLC-coated titanium case with an openworked dial that transitions from purple to deep blue, symbolizing the
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TAG Heuer has unveiled the Monaco Split-Seconds Chronograph Air 1 at Dubai Watch Week, showcasing an impressive evolution of its predecessors. Weighing in at 85 grams, the new model incorporates solid gold components while retaining its iconic square case design, reworked with inspiration from Formula 1. The watch features
New Watches
The TAG Heuer Monaco Split-Seconds Chronograph Air 1 represents a significant innovation in the world of high-end watches, combining a rattrapante movement with a groundbreaking titanium case design. This limited edition timepiece, with only 30 units being produced, utilizes advanced manufacturing techniques such as Selective Laser Melting to
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The TAG Heuer Connected Calibre E5 New Balance Edition is a luxury smartwatch designed specifically for runners, featuring TAG Heuer's new in-house operating system that enhances its health and fitness tracking capabilities. This edition stands out with a lightweight grade 2 titanium case, a unique 0-100
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Miles Teller recently showcased the TAG Heuer x Porsche Carrera Chronosprint during his hosting stint on Saturday Night Live while promoting his new film Eternity. The watch, notable for its unique chronograph functionality, features a central seconds hand that accelerates for the first 15 seconds of each minute before slowing
New Watches
The TAG Heuer Formula 1 Chronograph x Senna 44mm watch pays tribute to the legacy of Ayrton Senna, the iconic three-time Formula One world champion, 31 years after his tragic passing. This model features a striking design inspired by Senna's Brazilian flag-themed helmet, including a vibrant
New Watches
TAG Heuer has launched two new special edition Formula 1 Chronographs inspired by the legendary Ayrton Senna, coinciding with the 2025 São Paulo Grand Prix. The collection features a 44mm black DLC-coated titanium model and a 43mm stainless steel version, with distinct design elements reflecting Senna's legacy.
New Watches
The TAG Heuer Formula 1 Chronograph x Senna is a striking new addition to the TAG Heuer lineup, featuring a 44mm sandblasted Grade 2 titanium case with a black DLC coating and a robust water resistance of 200 meters. The watch pays homage to the legendary Ayrton Senna with design
New Watches
The TAG Heuer Carrera Chronograph Tourbillon Extreme Sport TH-Carbonspring is a limited-edition watch that showcases advanced carbon fiber technology both in its case and movement components. Featuring a striking 44mm forged carbon case, the watch is lightweight and comfortable, with a sleek monochrome design that harmonizes with its