The 2026 Rolex Price List Shows 2 to 6% Price Rise Depending on Metals and Models
The 2026 Rolex price list reveals a price increase ranging from 2% to 6% depending on the materials and models chosen. This reflects a consistent trend seen in prior years, where gold and platinum models experience more significant price hikes compared to stainless steel variations. The latest price adjustments are a result of evolving raw material costs, with platinum watches seeing an average increase of about 3.5%, while gold models rise by 5% to 6%. Specific collections like the Cosmograph Daytona and Submariner show varied increases, with gold editions often facing the steepest hikes. For instance, two-tone Rolesor models experience an increase of around 8%, while full gold models rise by approximately 12%. Other collections such as the Explorer and Oyster Perpetual show more modest adjustments, emphasizing the disparities across different watch types within the Rolex brand.
