The Man Shaping BVLGARI’s Future Watches | Wei Koh with Jonathan Brinbaum

Wei Koh interviews Jonathan Brinbaum, who is instrumental in shaping the future of BVLGARI’s watch collection. The discussion centers on Brinbaum’s vision and strategies for integrating innovation and tradition within the luxury watch market. His insights reveal how BVLGARI aims to blend cutting-edge technology with timeless craftsmanship to appeal to a new generation of watch enthusiasts. The conversation also delves into the challenges and opportunities facing luxury brands in a rapidly evolving industry. Brinbaum emphasizes the importance of sustainability and adaptability in design, highlighting BVLGARI's commitment to creating exceptional timepieces that resonate with modern consumers. The interview provides a glimpse into the dynamic landscape of luxury watches and the pivotal role that Brinbaum plays in steering the brand toward a promising future.