Unearthing A Forgotten Bvlgari By Gerald Genta
A recent discovery of a unique Bvlgari watch designed by Gerald Genta led to an exploration of its origins and significance. Initially found at a small auction house, the watch was identified as a time-only piece from the 1970s, contrary to the listing's claim of it being from the 2000s. After acquiring the watch, further investigation revealed its provenance through discussions with Bvlgari's Product Creation Executive Director and the Gerald Genta Heritage Association, which confirmed the watch's design was indeed commissioned by Genta himself. The sketch provided by Alexia Genta showcased the artistic vision behind this remarkable timepiece, highlighting Genta's distinctive approach to watch design. The journey of uncovering the watch's story also offered insights into Gerald Genta's legacy and his impact on the watchmaking industry. Through conversations with Alexia, it became clear that Genta was not only a talented designer but also an artist who created bold and elegant pieces without concern for commercial trends. The watch serves as a reminder of the rich narratives still hidden within the world of horology, underscoring the importance of preserving and sharing Genta's versatile body of work. The ongoing efforts of the Gerald Genta Heritage Association aim to illuminate his contributions and ensure that his innovative spirit continues to inspire future generations.
