Watch Ho & Co. and Selten Release Yum Cha Edition
The collaboration between Watch Ho & Co. and Selten yields the Yum Cha limited‑edition watch, a 38 mm stainless‑steel piece that celebrates the founder’s childhood memories of dim sum. Hand‑engraved bamboo‑steamer motifs and six layers of grand‑feu enamel create a textured, amber‑tinged dial, while the Sellita SW200‑2M Power+ movement offers a 65‑hour power reserve and 50‑meter water resistance. Each dial requires roughly 16.5 hours of meticulous work, resulting in a high rejection rate and a final price of $4,950 for the 100‑piece run. Packaging reinforces the theme with a bamboo steamer basket, handcrafted coasters, and a warranty card styled like a dim sum order. The caseback features artwork by Lee Yuen‑Rapati and allows owners to personalize a three‑digit number on the depicted dim sum table. By blending cultural storytelling, artisanal craftsmanship, and technical upgrades, the Yum Cha edition stands out as Selten’s most expensive and narratively rich watch to date.
Buying Time Analysis: This story highlights the significance of meticulous handcrafted artistry and personal narrative in luxury watchmaking, demonstrating how limited‑edition pieces like the Yum Cha watch blend cultural heritage, technical mastery, and emotional storytelling to create highly valued, collectible timepieces.
