Wilbur Watches Has Roots in Concept Cars and Aerospace Style
Jason Wilbur has established a unique watch brand inspired by concept cars and aerospace design, drawing on his diverse background as a graphic designer and former concept car designer for Porsche and Honda. Operating from a design lab in the Vermont woods, Wilbur finds inspiration in nature, which fuels his creativity. His watches, referred to as "Supermachines," emphasize an industrial aesthetic and are designed to be both functional timepieces and artistic expressions. The brand launched with the "Launch Edition" in 2020, followed by notable models like the LEO, which features a patented jumping hour movement and reflects his fascination with extraterrestrial themes. As Wilbur continues to innovate, his latest creation, the Flat-Six, draws on a 12-cylinder engine concept and showcases a movement that mimics engine functionality. Priced at $125,000, it is expected to enter production in two years. His commitment to authenticity and passion for watchmaking has garnered attention from collectors worldwide, including notable figures such as Ice-T. Wilbur aims to create a community around his brand, inviting customers to share in the journey of crafting extraordinary timepieces that defy conventional norms.
