Building Fears: Ten Years of Rebuilding a Watch Company
Nicholas Bowman-Scargill and watch journalist Chris Hall discuss Being Fearless, a book chronicling the first decade of Fears’ modern history since Nicholas revived the brand in 2016. They describe the challenges of building the business, from assembling its first Redcliff watches and transporting trade-show displays in borrowed cars to facing cash-flow pressures, nearly running out of money, navigating the pandemic, and growing a team. Chris explains how he researched and wrote the book using more than thirty hours of interviews and conversations. The discussion also explores changes in the British watch industry, collaboration among independent brands, and the work involved in making a revived watch name sustainable.
Buying Time Analysis: This story is important because it documents the challenges and lessons behind rebuilding Fears into a sustainable watch company, offering insight into the resilience and evolution of the British watch industry.