Feature
Astronomical complications translate the movements of the heavens into mechanical displays, allowing watches and clocks to show lunar phases, equations of time, sunrise and sunset, and even planetary positions. From early water clocks and medieval astronomical timepieces to modern masterpieces by Vacheron Constantin, Patek Philippe, and Ulysse Nardin, these mechanisms
News
Bucherer confirmed that it will manage the operational side of Rolex’s new flagship showroom on New York’s 5th Avenue, with an opening expected at the end of 2026 or early 2027. The flagship will span 43,000 sq ft across four floors, making it the world’s largest
News
LVMH reported solid H1 2026 financial results, with sales increasing modestly by 2% to €33.6 billion and recurring operating profit reaching €8.7 billion, remaining flat compared with the same period last year. Growth in the Watches and Jewellery division accelerated, with sales rising from €5.09 billion to
News
LVMH reported a revenue of €38.6 billion for the first half of 2026, achieving an organic growth of 3 % (4 % when excluding the impact of the Middle East conflict). The Watches & Jewellery division contributed €5.225 billion, marking a 9 % organic increase over the same period in 2025
Feature
The article explores the evolution of clocks and watches crafted for European royalty, focusing on Empress Maria Theresa’s passionate patronage of horology during the Enlightenment. It details her upbringing, her fascination with precise time‑keeping, and how she commissioned and collected intricate mechanical pieces—ranging from ornate mantel clocks
Feature
The piece profiles actor Pedro Pascal’s evolution into a prominent watch influencer, highlighting how his on‑screen charisma and off‑screen style have made his timepieces a subject of fascination. It details his collaborations with luxury brands such as Chanel, Jaeger‑LeCoultre, Cartier, TAG Heuer, and Omega, describing specific
New Watches
Timex and Todd Snyder have revived the Marlin Mesh, offering a 34 mm case with a Milanese mesh bracelet at an affordable $199 price. The new version replaces the original hand‑wound movement with a reliable quartz caliber, while retaining the vintage‑inspired design, including a domed acrylic crystal and
New Watches
The Ulysse Nardin Blast Moonstruck Rose Gold revives the iconic Moonstruck concept within a striking 45 mm case that combines an 18 k rose‑gold upper section with a black DLC‑treated titanium middle and bezel. Its dome‑shaped sapphire crystal suspends a three‑dimensional engraving of the Northern Hemisphere,
New Watches
The new Citizen Tsuyosa Shore “Time Slip” Limited Edition blends the sporty design of the Shore collection with the nostalgic aesthetic of the previous “Time Slip” 37 mm model. Housed in a 40 mm stainless‑steel case with a brushed‑and‑polished finish, the watch features a unidirectional rotating bezel
New Watches
CIGA Design expands its industrial Hunter line with the Hunter Vintage, introducing warmer Sand Gold, Rose Gold, and Brown Gold tones while retaining the skeletonized 43 × 48 mm stainless‑steel case and micro‑sandblasted surfaces. The new colorways draw inspiration from machine‑age clock faces, giving the collection a softer,
review
The Fossil × Marvel Incredible Hulk Automatic Limited‑Edition watch blends a bold, 45 mm stainless‑steel case with vivid green and purple accents that pay homage to the classic 1960s Hulk. Its distinctive design features a Hulk illustration smashing through the dial, a radioactive‑symbol crown, and a unidirectional diver‑
review
The Longines Hydroconquest 39mm marks a refined evolution of the brand’s dive‑watch line, combining a modest 11.7 mm case thickness with a 48.1 mm lug‑to‑lug dimension that offers excellent wearability on a 7‑inch wrist. Powered by the automatic L888.5 movement, it delivers
review
Singer Reimagined’s DualTrack is a new GMT‑type travel watch that builds on the brand’s racing‑inspired chronograph heritage while offering a more straightforward dual‑time function. Housed in a 43 mm stainless‑steel case with a sapphire crystal, the watch features a manual‑wind ST5001 movement equipped
review
The Aera D‑1 Diver is a minimalist dive watch that blends a sleek, modern aesthetic with robust specifications. Housed in a 44 mm bezel and a 42 mm sculpted case made of 904L stainless steel, the watch features a 300 m water resistance, a double‑domed sapphire crystal, and
review
The Chopard L.U.C Time Traveler One in khaki green showcases a ceramicized titanium case with a matte, industrial aesthetic, combining a world‑timer complication and a maximalist dial layout. Its 42 mm case houses a COSC‑certified L.U.C Caliber 01.05‑L movement with a 60‑
events
The Windup Watch Fair Chicago 2026 showcased over 70 watch brands at the new Morgan MFG venue, drawing the largest crowd the event has ever seen. Attendees from across the country explored hundreds of new releases, prototypes, and limited editions, while enjoying a vibrant atmosphere filled with panels, podcasts, and
podcast
The episode explores how the definition of entry‑level watches has evolved, highlighting the shift from lower‑priced, enthusiast‑focused pieces to a market where brands like Seiko have raised prices and consumers are expected to invest more in their first luxury timepiece. Listeners discuss specific models such as the
comparisons
The Steinhart Ocean 39 GMT and the Vaer G2 Meridian GMT both aim to provide an affordable “Pepsi”‑colored GMT watch, but they take very different approaches. The Steinhart is a Swiss‑automatic homage to the Rolex GMT Master, featuring an ETA 2893‑2 movement, a stainless‑steel case with
podcast
The episode looks back at the origins of Scottish Watches, exploring how the community formed, the people who inspired it, and the watches that sparked a lifelong passion. Listeners hear stories about early meetings, pivotal moments, and memorable timepieces such as the Swatch GB100, Omega Seamaster, and various Rolex GMT
comparisons
The piece highlights five affordable alternatives to the limited‑edition MoonSwatch, each keeping the total cost around €600. It begins with the Hamilton Khaki Field Mechanical, a Swiss‑made mechanical watch priced at €625, offering an 80‑hour power reserve and classic field‑watch aesthetics. Next, the Baltic HMS 002
comparisons
Beaubleu’s distinctive approach replaces traditional hour and minute hands with elegant circular indicators, encouraging wearers to read time through shape and negative space. The brand’s Parisian roots and dedication to French Ébauche movements are evident across a curated selection of five watches, each showcasing unique materials, sizes, and
video
The clash between watch boutiques and authorized dealers underscores how distribution strategies shape brand authenticity, pricing, and consumer trust within the luxury watch market. Boutique retailers often emphasize exclusive experiences and curated selections, while authorized dealers focus on official channels and warranty support, creating a tension that influences buyer perception
video
The video showcases the newest must‑see watches, presenting a curated selection of cutting‑edge timepieces that exemplify the latest trends in design, technology, and craftsmanship. Viewers receive concise, up‑to‑date insights into emerging styles and innovative features that are shaping the watch industry today. By highlighting these standout
New Watches
Chopard revives its transparent minute‑repeater with the Full Strike Sapphire Edition 2, a limited run of five pieces crafted entirely from lab‑grown sapphire crystal. The case, crown, dial and even the striking pusher are cut from a single block of sapphire, allowing an unobstructed view of the 533
Feature
Grande sonnerie watches feature a distinctive pair of large, finely finished click wheels that enable independent winding of two mainspring barrels—one for the time‑keeping train and another for the striking works. By using a single crown that drives both wheels in opposite directions, the mechanism allows one barrel
Feature
The Patek Philippe Victorin Piguet split‑second wristwatch represents a pivotal chapter in horological history, marking the brand’s early experimentation with chronograph complications on the wrist. Beginning in the 1920s, Patek Philippe produced a handful of bespoke split‑second pieces using Victorin Piguet ébauche movements, including the first simple
News
The Watches of Switzerland Group has launched its first multibrand showroom in Georgia, located in the Avalon retail center in Alpharetta, a suburban area of Atlanta. Spanning 3,000 square feet, the store features Rolex as its anchor brand alongside permanent shop‑in‑shops for Omega, Breitling, and TAG Heuer,
Feature
The piece explores Patek Philippe’s long‑standing relationship with the rattrapante—or split‑seconds—complication in pocket watches, tracing its development from the late 19th century through the 1970s. It highlights how Victorin Piguet and his brothers supplied the crucial movements that enabled Patek to create some of the
New Watches
Atelier Pieters launches its inaugural timepiece, the Atelier 1 Founders’ Series, a limited‑edition watch that blends classic indie aesthetics with sophisticated technical features. Housed in a polished 3‑piece platinum case measuring 43.5 mm, the watch offers a 30 m water resistance, a hand‑stitched ostrich‑foot leather
New Watches
The Citizen L Rainell collection expands the brand’s women’s watch line with five new models that blend refined design and everyday versatility, all priced under $1,000. Central to the collection is the iconic raindrop‑shaped case, offering a sleek, organic silhouette that sits comfortably on the wrist.
video
The story examines how personal timepieces aboard the Titanic served as powerful symbols, revealing the ways individuals regarded and measured time during a historic tragedy. By focusing on the watches carried by passengers, it uncovers personal narratives that reflect broader attitudes toward mortality, destiny, and the fleeting nature of existence.
New Watches
Swiss indie brand BA111OD has launched a new version of its Chapter 7 Skeleton integrated‑bracelet sports watch, featuring a skeleton dial with cantilevered indices over a solid rehaut and a lightly skeletonized Soprod P024 movement offering a 38‑hour power reserve. The 40 mm case is finished in natural
New Watches
Parmigiani Fleurier celebrates three decades of independent watchmaking with a limited platinum trilogy that reinterprets the Tonda PF collection in 950 platinum. Each piece—GMT Rattrapante, Minute Rattrapante, and Chronographe Mystérieux—features on‑demand complications that appear only when needed, preserving a clean dial aesthetic. The GMT Rattrapante offers dual‑
review
The De Bethune DB25Vxs Silver Moon is a refined, 40.6 mm titanium watch that builds on the DB25L platform, offering a more wearable size while preserving the brand’s signature regulator‑inspired layout and spherical moon‑phase complication. The case features polished grade‑5 titanium with integrated hollowed lugs,
review
The Serica 5303‑3 is a vintage‑inspired dive watch that blends classic mid‑century design with modern craftsmanship. Its 39 mm stainless‑steel case, sapphire crystal, and 300‑meter water resistance are complemented by a Soprod M100 automatic movement with 42‑hour power reserve and COSC certification. The watch
review
The review highlights the KommandoStore Elektronika 55B as an affordable, well-executed reinterpretation of a vintage Soviet digital watch. It retains the original’s compact 35 mm case, lightweight stainless‑steel bracelet, and classic digital features such as alarm, stopwatch, timer, hourly chime, perpetual calendar, and a reverse LCD display
comparisons
The collection presents a curated selection of versatile watches that excel across diverse scenarios, from everyday wear to travel, diving, and formal occasions. Each model is evaluated for its design balance, functional features such as GMT, world‑time, or dive capabilities, and practical considerations like strap comfort, water resistance, and
video
A personal watch collection functions as a living journal, where each timepiece records moments, milestones, and the passage of time. The collection reflects deep emotional connections, allowing owners to revisit memories linked to specific watches and appreciate the historical narratives embedded within each piece. By examining the stories behind the
video
The video compares the historic first‑space Omega Speedmaster with the 2012 edition, highlighting how the iconic chronograph has evolved over time. It examines design changes, technical upgrades, and the differing appeal each model holds for collectors and enthusiasts. By analyzing performance, aesthetics, and historical significance, the review helps viewers
News
De Bethune, the avant‑garde Swiss watchmaker, remains under the ownership of The 1916 Company, which refuted rumours that the brand was for sale. While François‑Henri Bennahmias pursued a minority stake, discussions did not lead to a deal, prompting the company to focus on its own growth plans as
editorial
The current watch‑servicing model is costly, slow, and often unprofitable, creating frustration for owners, retailers, and manufacturers. Simple automatic watches can cost $700‑$800 and take up to two months to service, while complex complications may require $15,000 and a year of downtime. These expenses are rarely disclosed
Feature
Luxury watch consumers increasingly value sustainability alongside traditional hallmarks of craftsmanship, heritage, and quality. They expect ethical sourcing, durable products, minimal packaging, and transparent evidence of a brand’s environmental commitments, while younger buyers treat sustainability as a core expectation that influences purchasing decisions and brand loyalty. Brands that fail
Feature
The piece introduces a new way to classify wristwatches based on the lighting conditions in which they are best displayed, separating them into “daytime” and “nighttime” categories. It explains that daytime watches are optimized for bright, direct sunlight, often featuring low‑contrast colors and finishes that shine under strong illumination,
Feature
The Rolex Deepsea Challenge, an experimental watch created for James Cameron’s solo dive to the Mariana Trench’s Challenger Deep in 2012, is on display at Australia’s National Maritime Museum in Sydney. Built to withstand pressures up to 12,000 meters, the timepiece was never intended for wrist
review
The Parmigiani Fleurier Tonda PF Sport Ultra‑Cermet Mineral Blue chronograph showcases the brand’s innovative Ultra‑Cermet composite, which merges titanium’s lightweight feel with ceramic’s hardness. The 42.5 mm case, knurled bezel, and pin buckle are all crafted from this material, delivering a hardness of roughly
New Watches
The limited‑edition IFL Watches × Perrelet Weekend GMT Atlas celebrates travel with a hand‑painted dial that depicts four far‑flung corners of the world—rainforest, warm shore, arctic peaks and desert pyramids—encircling a compass‑rose map. Built on Perrelet’s classic Weekend GMT case, the 39 mm stainless‑
podcast
Episode 46 of the SJX Podcast explores the Swiss watch industry’s June export figures, highlighting the strong performance of the American market and the influence of the Royal Pop. The discussion also delves into Rolex’s surprising foray into clockmaking, beginning with the brand’s patents for a traditional
New Watches
The Union Glashütte Averin Chronograph Limited Edition Sachsen Classic 2026 celebrates the brand’s long‑standing partnership with the historic Sachsen Classic rally, featuring a square case inspired by the Monaco and a dashboard‑style dial that echoes classic motorsport liveries of the 1970s and 1980s. Housed in a 41
review
The Santurte Collection Picúa is a compact 39 mm dive watch that blends Caribbean design with Swiss engineering. Housed in a brushed 316L stainless‑steel case, it offers 300 metres of water resistance, a sapphire crystal with anti‑reflective coating, and a 120‑click DLC‑coated bezel. Its dial features
comparisons
The piece presents a curated collection of affordable watches released in 2026, focusing on models priced under $1,000. It highlights a wide range of brands—including Casio, Citizen, G‑Shock, Hamilton, Luminox, Nodus, Orient, Seiko, Timex, Tissot, Unimatic, and many niche makers—showcasing their latest releases, special collaborations, and