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The video examines how certain watches, initially dismissed or disliked by the public, can become covertly admired fashion accessories. It explores the mechanisms behind shifting consumer attitudes, highlighting how cultural trends and social influence can transform perceived flaws into desirable qualities. By analyzing specific examples and broader market patterns, the
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The case back of a watch plays a vital role in safeguarding the movement, directly influencing the timepiece’s durability and water resistance. By securely sealing the internal components, it helps maintain consistent performance and protects against external damage, which is essential for both everyday wear and more demanding conditions.
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The video showcases the most anticipated watch releases scheduled for the first half of 2026, highlighting a broad range of innovative designs and technological advancements from leading brands. It provides enthusiasts and collectors with a concise overview of emerging trends, such as new materials, improved movements, and unique aesthetic concepts
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The video showcases the ten most exciting new watch releases, offering a concise overview of current trends and must‑have timepieces for enthusiasts and potential buyers. It highlights the latest designs, features, and brand innovations, helping viewers quickly identify standout options in the market. By presenting a curated selection of
editorial
Independent watchmakers are commanding a premium known as the “Genius Lock,” a value tied to the scarcity of a single artisan’s hand‑crafted pieces that cannot be replicated by conglomerates. The editorial explains how this asset class has become the fastest‑growing segment of the luxury secondary market, outpacing
comparisons
The piece highlights five Rolex models that stood out during the 1990s for their blend of classic design and improved quality. The Sea‑Dweller ref. 16600 is praised for its robust 40 mm case, helium‑escape valve, and reliable 3135 movement, making it a solid daily wearer with prices ranging
Feature
The interview explores Pim Koeslag’s personal relationship with time and watches, revealing how his work at Christiaan van der Klaauw is shaped by a blend of scientific curiosity, artistic creativity, and reverence for precision. He describes the Planetarium as a turning point that opened his eyes to the poetic
review
The Minerva Unveiled Crownless reimagines the traditional wristwatch by eliminating the crown and assigning its functions to a bidirectional, rose‑gold fluted bezel. A hidden lever on the case back engages the bezel to wind the movement, while pulling the lever out allows time setting, offering a novel and tactile
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Wilhelm Schmid, CEO of A. Lange & Söhne, discusses his personal relationship with time and watches through a series of twelve questions that explore his inspirations, preferences, and industry insights. He highlights the impact of the first modern Lange watches, especially the Lange 1, and emphasizes legibility and emotional connection
New Watches
The MeisterSinger Edition Unitas 1Z Blue revives the brand’s original 2004 Edition 1Z with a striking light‑blue enamel dial, marking the first time the single‑hand watch features a coloured enamel finish. Housed in a 40 mm stainless‑steel case with brushed sides, a polished bezel, and a
review
The Bell & Ross BR‑X3 Patrouille de France is a limited‑edition collaboration that blends the brand’s signature design with the visual identity of France’s elite aerobatic team. Built on a 41 mm case with a flat sapphire crystal, the watch offers 100 m water resistance, a
review
The Ferdinand Berthoud Chronomètre FB 2TV marks the brand’s second decade, introducing the first model of the Mesure du Temps 1787 collection. It refines the classic chain‑and‑fusee architecture with zero‑reset seconds, a flying tourbillon, and an inverted calibre that displays key components on the dial side.
Editoral
Grailzee put three Richard Mille RM 011s before a watch-buying audience and asked the most inconvenient question in modern luxury: what will people actually pay when the timer is running and the dealer rhetoric is switched off?
Feature
Exploring Japan with Citizen Watch Company follows a press trip that combined visits to the brand’s manufacturing facilities with cultural experiences across Tokyo and beyond. Highlights include strolling through the cherry‑blossom‑laden Shinjuku Gyoen Garden, admiring the historic Meiji Shrine, and enjoying a scenic cruise on Tokyo Bay,
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Field watches originated from military necessity, offering a simple, reliable tool for soldiers who needed a sturdy timepiece that could be read quickly under fire. Their design prioritizes legibility, durability, and minimalism, featuring black dials, luminous numerals, and robust cases that have remained largely unchanged from the First World War
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Elvis Presley’s fascination with watches resulted in a diverse and eclectic collection that reflected his status as a cultural icon and his personal taste for unique timepieces. From an early Omega Constellation worn during his Army service to a Tiffany‑signed Omega presented for his 75‑million‑record milestone,
New Watches
FounderFest introduces seven exclusive Time+Tide Studio Editions, each created in collaboration with independent watch brands such as Baltic, Awake, Beaucroft, Dennison, echo/neutra, Furlan Marri, and Serica. The watches combine unique materials, artistic dials, and high‑quality movements, reflecting the music and culture that inspired each brand’s founders
review
The Breguet Classique Souscription 2025, honored with the Grand Prix d'Horlogerie de Genève’s Aiguille d’Or, exemplifies a return to pure, restrained horology. Drawing inspiration from Abraham‑Louis Breguet’s 1796 Souscription pocket watch, the piece features a single hand sweeping a grand‑feu white enamel dial,
events
The Islander Saltaire Solar Diver made its debut at the Windup Watch Shop Showroom on the evening of August 13, 2026, drawing an enthusiastic crowd eager to experience the new solar‑powered diver watch firsthand. Attendees gathered around the display trays to examine the dial textures, case finishing, and innovative
events
FounderFest is Time+Tide’s new music‑inspired watch event that brings together independent brand founders, presentations, interviews, live performances and discussions across its three Watch Discovery Studios in New York, London and Melbourne on 19 and 20 September 2026. Seven collaborative Studio Editions will debut simultaneously, each reflecting the
video
The video explores the surge of interest surrounding the MIA Watch Club, delving into why the community has captured widespread attention. It examines the cultural relevance of the club, highlighting its appeal to watch enthusiasts and its role in shaping trends within the horology scene. Viewers gain insight into the
Feature
The Scheufele family explains how chiming watches evolved from early striking clocks to today’s sophisticated minute repeaters and grande sonnerie pieces. They describe the origins of notifications in the 15th century, the development of the first Strike One watch, and the innovations behind the Full Strike’s sapphire monobloc
New Watches
The Albishorn Marinagraph Classic is a refined, limited‑edition regatta chronograph that builds on the brand’s “imaginary vintage” aesthetic while simplifying the design with a traditional sapphire bezel and new dial options in black and white fumé. Housed in a 39 mm stainless‑steel case measuring 47.7 mm
review
Credor’s Goldfeather porcelain‑dial watch blends traditional Japanese craftsmanship with modern thin‑case design. The limited‑edition piece features a hand‑painted, double‑layered porcelain dial created in the historic Okawachiyama village and finished by the Hataman Touen kiln, resulting in a delicate depth of colour and translucency. A
podcast
The episode explores the creation of the new Fears × Andrew Morgan Brunswick 40.5 Jump Hour “Ultimus,” detailing how the collaboration evolved from its inception in April 2025 through multiple design iterations. It highlights the technical innovations of the watch, such as the transparent frosted‑sapphire minute track, the jumping‑
New Watches
IWC Schaffhausen commemorates the 140th anniversary of Mercedes‑Benz with a special edition of the Big Pilot’s Watch Perpetual Calendar ProSet. The limited‑edition piece blends black and gold tones, featuring a 42.9 mm stainless‑steel case, gloss‑black dial with solid gold applied markers, gold‑plated hands,
New Watches
The new Nivada Grenchen Autochron Automatic Orange revives a rare 1970s chronograph prototype with modern updates, featuring a 38 mm stainless‑steel case, matte black dial, bright orange minute ring, and a distinctive 120‑click unidirectional rotating bezel. Powered by an ETA/Valjoux 7750 automatic chronograph movement, it runs at
video
The video explores the most notable Japanese watches released in 2026, highlighting innovative designs, advanced technology, and the craftsmanship that distinguishes these timepieces. It examines how brands blend traditional techniques with modern materials, offering a fresh perspective on the evolution of watchmaking in Japan. Key models are presented, showcasing unique
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Buying time analysis reveals the financial and personal risks tied to selling watches, highlighting how scams, divorces, and inheritance disputes can arise from such transactions. By examining real-life cases, the narrative underscores the importance of due diligence, transparent valuation, and legal safeguards to protect both sellers and buyers from
editorial
The piece highlights a playful “silly season” in the watch industry, showcasing a collection of unconventional and whimsical timepieces released in 2026. It begins with the collaborative Schaefer & Companions x Motomichi watch, featuring micro‑painted glowing eyes and a limited‑edition price of €4,800, followed by Hautlence’s
News
Maurice Lacroix has appointed Joel Chabanne as its new managing director, succeeding Stéphane Waser who stepped down after a twelve‑year tenure in the role and eighteen years with the brand. Chabanne, who previously served as general manager for DKSH in Guam and spent two decades at Cartier, will inherit
Feature
Shinola’s newest Detrola collection showcases watches with strikingly bold, triangle‑patterned dials in vivid color palettes. The line offers two main designs: one featuring pink and blue triangles paired with a blue rubber strap, and another mixing oranges, reds, ochres, and greens matched with an orange strap. Both 41
News
Gold prices have found a solid base around the $4,000 per ounce level, with recent buying from Chinese investors and a softer U.S. dollar supporting the metal’s rise toward its 50‑day moving average near $4,175 per ounce. The technical chart shows the price approaching this
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Two classic Porsche 911s have been reimagined through a collaboration between the luxury fashion house Louis Vuitton, its watchmaking division, and the Californian customizer Singer. The project blends Louis Vuitton’s travel‑inspired aesthetics and precision watchmaking with Singer’s expertise in vehicle conversion, resulting in bespoke interiors featuring detachable
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Collective Horology, founded by Asher Rapkin and Gabe Reilly, evolved from a Facebook employee watch club into a full‑time independent watch retailer based in Southern California. After launching collaborative projects with brands such as Zenith, the duo expanded their roster to include H. Moser & Cie., Urwerk, IWC, Oris
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The discussion centers on the impact of case back design on a watch’s overall appeal and functionality. While some collectors cherish display case backs that showcase a finely finished movement behind sapphire crystal, others favor solid case backs for their aesthetic cohesion, historical authenticity, or practical considerations, especially on
review
The CIGA Design Hunter Vintage watch blends a futuristic skeleton aesthetic with a warm, rose‑gold‑tone finish, creating a striking contrast between ultra‑modern architecture and luxe coloration. Housed in a 43 mm tonneau‑shaped stainless‑steel case with a novel “Brown Gold” coating option, the piece features a
New Watches
Seiko’s Presage Classic “Craftsmanship” series expands its collection with two new models, HCC005 and HCC006, that reinterpret the historic 1913 Laurel wristwatch using traditional Japanese decorative arts. The enamel‑dial version (HCC005) features a glossy white enamel surface applied to a copper base and fired at high temperatures, while
review
The Breguet Classique Tourbillon 7357 revives a historic model from 1989 with extensive upgrades that bring it into contemporary haute‑horlogerie. Built on the Lemania cal. 387 architecture, the new Cal. 187B movement offers a longer 60‑hour power reserve, a silicon pallet lever, and a Nivachron hairspring for improved
review
Bernhardt’s Captain collection introduces a dress‑watch style that blends classic proportions with modern details. Housed in polished stainless‑steel, the 38 mm case measures 9.55 mm in thickness and sits on a leather strap, offering a refined yet versatile look. Inside, a Miyota 9039 automatic movement provides
New Watches
The Omega × Swatch MoonSwatch Mission to the Sun – Solar Eclipse is a highly limited, Spain‑exclusive release timed to coincide with the solar eclipse of August 2026. Building on the 1969 MoonSwatch Mission to the Moon, the new model retains the iconic bioceramic case, asymmetrical shape, and tachymeter scale, while
New Watches
The Jaquet Droz Rolling Stones Automaton “The Studio” is a one‑of‑a‑kind timepiece that celebrates the Rolling Stones’ album Blue & Lonesome. Housed in a 43 mm 18K white‑gold case, the watch features a meticulously crafted stage scene on the dial, with gold‑hand‑engraved guitars, drum
New Watches
Casio has introduced the F-91WF, an updated version of its iconic F-91W watch that comes with a factory‑installed recycled cloth strap instead of the traditional resin band. The new strap, made from recycled PET, is marketed as scratch‑ and stain‑resistant and fits wrists from 145 mm
New Watches
Brew has launched a limited‑edition Retrograph Stone Blend Automatic, featuring a pietersite stone dial inspired by the swirling patterns created when milk is poured into coffee. The 38 mm stainless‑steel case with a gold PVD coating houses a Miyota 9015 automatic movement visible through an exhibition caseback, and
review
The Cartier Santos Chronograph served as a versatile companion throughout a National Day Sunday, seamlessly transitioning from a church service drive to a bustling food court lunch, a coffee break, and a productive afternoon of work on the Deployant article. Its two‑tone steel and yellow‑gold design, comfortable bracelet,
video
A glimpse into Miami’s most exclusive watch store reveals an environment where luxury timepieces are meticulously displayed and curated for discerning clientele. The video showcases the store’s elegant interior, the precision of its craftsmanship, and the personalized service provided to each visitor, highlighting the unique atmosphere that sets
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The video showcases the entire collection of watches stored in the vault, offering viewers an unprecedented look at the range and variety of timepieces available. By revealing every piece, it demonstrates the store’s commitment to transparency and highlights its expertise, fostering trust and excitement among both collectors and potential
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The video explores unexpected watch trends emerging in Miami, revealing how local fashion influences the choice of timepieces. It examines the styles favored by residents, showing a blend of luxury and streetwear aesthetics that reflect the city’s vibrant culture. By analyzing these preferences, the piece highlights the broader cultural
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The video explores various in‑house movements, weighing the potential risks against the benefits of taking action. It examines scenarios where staying away might be the safer option and contrasts them with situations where proactive involvement could lead to positive outcomes, encouraging viewers to consider the context before deciding. Through
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The live review delivers an in‑depth examination of the Evermont 38 (Gen²) amplifier, highlighting its tonal characteristics, build quality, and versatility across various musical styles. Detailed demonstrations showcase how the amp responds to different settings, providing musicians with a clear understanding of its dynamic range and nuanced control. Following